The Commercial Signage Industry
Over the last 30 years, technology has completely revolutionised the way that we live our daily lives, from working, shopping, entertainment, communicating to how we find our information. Despite this technological revolution a few things continue to hold the same importance as they always have, effective commercial signage and graphics on vehicles, buildings to company logos on a vast array of marketing materials.
If you ask sign writer that has been in business for the last few decades, they will remember the very first time that a computer came into their office. The experience was somewhat alien, to say the least; & for obvious reasons too. However, it marked the future of the signwriting industry. It gave the sign writer the means to design a sign within a very short time, production at the click of a button.
Commercial Signage back in the 1980’s
Way back in the early 80’s was when the sign writing industry really started advancing at an astounding rate. Printers, routers, cheap plastics & computer-aided design all began to make signwriting a wholly revolutionised business; and in some ways rejuvenated the whole industry.
As a result of computerisation, signage designs started to become a lot more extravagant as well as more visually elaborate & appealing. The ability quickly & efficiently, replicate any shape or letter perfectly, every time, began to make a massive difference in the industry. It also made signwriting a considerably cheaper option for companies looking into getting a sign created for their business.
Commercial Signage Makes Progress during the 1990’s
Gradually the improvements continued, the technology behind signwriting was making constant, small enhancements until the early 90’s. This was when something else became available, that again totally revolutionised the signwriting industry. This cutting-edge technology was, of course, the internet, or more specifically the web.
The web allowed signwriters to see work from all over the world, from any number of competitors & signwriting professionals. It also allowed the simple exchange of sharing of ideas. The internet played a tremendous role in the progression of the industry, every aspect – from the customers ordering process, to manufacture, to the delivery of the final completed product.
Signwriting Continues in the 21st Century
Today the process of producing signage has become almost wholly dependent on computers & the internet, we can honestly estimate that around 99% of all signage is designed, created & produced using computer technology.
Using a professional signwriter is one of the most cost-effective ways to provide your business with a number of branding platforms & experiences – external building signage, interior building signs, car wraps, vehicle wraps etc. It allows you as a business to completely interact with your target audience, to let them know about your brand values, and most importantly, to encourage customers to use your businesses.
Contact ProCloud Signage about Your Business Signage
Procloud Signage designs, prints & installs the best business signage to businesses in Brisbane.
Our team of designers & printers use the latest technology & best materials to create outstanding building signage for any type of business premises: factories, shops, offices, cafes, restaurants & many many more. We’ll create something that’ll get you noticed & make you stand out from the crowd.